Accessibility Focus Vrbo recently launched a suite of accessibility features aimed at helping travelers with disabilities. This positions the company as inclusive and customer-centric, opening up opportunities to target the growing segment of travelers with specific accessibility needs.

Promotions Suite Launch The launch of Vrbo's Promotions Suite provides a toolkit for driving bookings, indicating a strategic emphasis on boosting sales. Sales development representatives can leverage this new tool to entice both existing and potential customers with attractive promotions and deals.

Award-Winning Properties Vrbo's recognition for its 2025 Vacation Rentals of the Year showcases the quality and desirability of its properties. This accolade can be leveraged by sales teams to highlight the unique selling points of Vrbo's top vacation rentals, attracting customers seeking outstanding holiday experiences.

Partnership Opportunities The partnership between Vrbo and JetBlue opens up collaboration possibilities with airlines for joint promotions or loyalty programs. Sales professionals can explore creating bundled offers that combine travel bookings with Vrbo accommodations, appealing to a wider customer base.

Event Sponsorship Potential The participation of Vrbo at the first-ever College Football Playoff Quarterfinal presents an opportunity for event-based marketing initiatives. Sales development representatives can explore sponsorships or collaborations with sports events to increase brand visibility and attract sports enthusiasts as customers.