Insights

Racing Inspired Gear 100% offers premium goggles, eyewear, helmets, gloves, and sportswear tailored for racers, tapping into the motocross Americana spirit. This resonates with enthusiasts seeking high-quality, branded gear for their racing passion.

Motocross Heritage With a rich history linked to iconic motocross moments, 100% stands out as a brand that embodies the true spirit of racing. Leveraging this heritage in marketing can attract customers looking to connect with motocross history.

Expanding Market Reach As 100% gains traction in motocross, downhill, and BMX, it presents an opportunity to target a wider audience of racers. Expanding product lines and marketing efforts to these segments can drive sales growth.

Digital Marketing Potential Utilizing Twitter Ads, Font Awesome, and other tech tools enables 100% to boost its digital marketing presence. Leveraging these platforms effectively can help reach a larger audience and drive online sales.

Competitive Landscape Positioned among well-known competitors like Fox Racing and Bell Racing Helmets, 100% can highlight its unique offerings and heritage to differentiate its products. Emphasizing quality and legacy can attract customers seeking premium racing gear.

100% Tech Stack

100% uses 8 technology products and services including Twitter Ads, cdnjs, Font Awesome, and more. Explore 100%'s tech stack below.

  • Twitter Ads
    Advertising
  • cdnjs
    Content Delivery Network
  • Font Awesome
    Font Scripts
  • styled-components
    Javascript Frameworks
  • Bizible
    Marketing Analytics
  • Vite
    Miscellaneous
  • CivicTheme
    UI Frameworks
  • Secomapp
    Web Platform Extensions

Media & News

100%'s Email Address Formats

100% uses at least 2 format(s):
100% Email FormatsExamplePercentage
First@ride100percent.comJohn@ride100percent.com
82%
FLast@ride100percent.comJDoe@ride100percent.com
9%
FirstLast@ride100percent.comJohnDoe@ride100percent.com
3%
First.Last@ride100percent.comJohn.Doe@ride100percent.com
3%
Last@ride100percent.comDoe@ride100percent.com
3%
FLast@100percent.comJDoe@100percent.com
85%
First@100percent.comJohn@100percent.com
15%

Frequently Asked Questions

Where is 100%'s headquarters located?

Minus sign iconPlus sign icon
100%'s main headquarters is located at 4141 Ruffin Road, San Diego, CA 92123, US. The company has employees across 5 continents, including North AmericaAsiaEurope.

What is 100%'s phone number?

Minus sign iconPlus sign icon
You can contact 100%'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is 100%'s official website and social media links?

Minus sign iconPlus sign icon
100%'s official website is 100percent.com and has social profiles on LinkedIn.

How much revenue does 100% generate?

Minus sign iconPlus sign icon
As of June 2025, 100%'s annual revenue reached $35M.

How many employees does 100% have currently?

Minus sign iconPlus sign icon
As of June 2025, 100% has approximately 1.1K employees across 5 continents, including North AmericaAsiaEurope. Key team members include Chief Financial Officer: J. R.Head Of Product: S. R.Co-Founder & Ceo: L. B.. Explore 100%'s employee directory with LeadIQ.

What industry does 100% belong to?

Minus sign iconPlus sign icon
100% operates in the Retail industry.

What technology does 100% use?

Minus sign iconPlus sign icon
100%'s tech stack includes Twitter AdscdnjsFont Awesomestyled-componentsBizibleViteCivicThemeSecomapp.

What is 100%'s email format?

Minus sign iconPlus sign icon
100%'s email format typically follows the pattern of . Find more 100% email formats with LeadIQ.

When was 100% founded?

Minus sign iconPlus sign icon
100% was founded in 2012.
100%

100%

RetailUnited States1001-5000 Employees

The 100% brand has always been synonymous with motocross Americana and has been linked to many iconic moments that have built the roots and history of what is modern motocross.

Today, as the brand's awareness grows again in Motocross, on Downhill slopes, and BMX tracks, 100% is inspiring a whole new generation of racers and asking them the original tag line, "How much effort do you give?"

Based in San Diego, California, 100% produces a collection of premium goggles, eyewear, helmets, gloves, and sportswear that is designed specifically for today's demanding racer.

100%.  The Spirit Of Racing.

Section iconCompany Overview

Headquarters
4141 Ruffin Road, San Diego, CA 92123, US
Phone number
Founded
2012
Employees
1001-5000

Section iconMedia & News

Section iconFunding & Financials

  • $10M$50M

    100%'s revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    100%'s revenue is in the range of $10M$50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.