Sustainability Focus Oysho's commitment to sustainability through partnerships for sustainable collections presents a sales opportunity in the growing eco-conscious consumer segment.

Global Expansion Recent international store openings in locations like Paris, the UK, and the US indicate a strong growth trajectory, providing a chance for market expansion and increased sales reach.

Innovative Partnerships Collaborations with tech and apparel companies like Fulgar and X-Bionic open doors for exclusive product lines, appealing to niche markets and driving sales through unique offerings.

Retail Sponsorship Having been named the headline sponsor of the Cardiff Half Marathon, Oysho's brand visibility has increased, potentially creating opportunities for co-branded merchandise promotions and increased sales.

Tech-Driven Shopping Experience Utilization of advanced technologies like PWA and Google Analytics in the tech stack enhances the online shopping experience, contributing to increased customer engagement leading to potential sales growth.