Strategic Partnerships SeatGeek has recently partnered with prominent organizations in the sports and entertainment industry such as USA Softball, Del Mar Thoroughbred Club, and Breeders' Cup, presenting an opportunity to leverage these connections for potential sales collaborations or referrals.

Expansion Opportunities The acquisition of TopTix has allowed SeatGeek to enter the primary ticketing market, expanding its product offerings. This presents potential sales opportunities to tap into a new market segment and attract clients seeking primary ticketing solutions.

Competitive Differentiation As SeatGeek positions itself as a technology-first company focusing on enhancing the fan experience, sales teams can leverage this unique selling point to differentiate the company's offerings from competitors like Ticketmaster and StubHub, potentially attracting clients seeking innovative solutions.

Event Attendance By actively participating in major events like the Breeders' Cup and partnering with event organizers to provide ticketing solutions, SeatGeek demonstrates a strong presence in the live event industry. Sales teams can capitalize on this exposure to target clients attending similar events or venues.

Financial Stability With a substantial revenue of $100M - 1B and funding of $238M, SeatGeek showcases financial health and stability. This could instill confidence in potential clients looking for a reliable and well-backed ticketing platform, presenting an opportunity for sales teams to highlight the company's robust financial position.