Expansion into new markets Genpak has expanded its facilities to Scottsburg, Indiana, and Alabama, showcasing a commitment to growth and market presence. This expansion represents potential new sales opportunities in these regions for the company's foodservice packaging solutions.

Innovative product launches With the recent launch of Grab-A-Bowl and a new line of durable tableware, Genpak demonstrates a focus on product innovation. These new product offerings provide avenues for sales representatives to engage with existing clients and attract new customers looking for cutting-edge food packaging solutions.

Investment in upgraded facilities Genpak's significant investment of $22.8 million in upgrading its Montgomery plant indicates a commitment to enhancing production capabilities. Sales representatives can leverage these state-of-the-art facilities as a selling point to emphasize quality, efficiency, and reliability to potential clients.

Closure of offices in NY The closure of Genpak's offices in Middletown, NY, while unfortunate, presents a potential opportunity for competitors in the area. Sales development reps can capitalize on this situation to target former Genpak clients with compelling offerings to fill the gap left by the company's exit from the region.

Competitive analysis and positioning By analyzing similar companies like Myers Industries, Polymer Logistics, IFCO SYSTEMS, and Rehrig Pacific Company, sales professionals can gain insights into market positioning and competitive landscape. Understanding the strengths and weaknesses of these competitors can inform sales strategies to differentiate Genpak's offerings effectively.