Expansion Opportunities Cornerstone Bank has recently acquired Bank of Orchard's assets, indicating a potential expansion strategy to grow its market presence and customer base. This acquisition presents an opportunity for sales development representatives to explore cross-selling services to new customers and increase revenue.

Key Personnel Investment Cornerstone Bank has made strategic hires for crucial positions like Vice-President/Trust, Loan Operations Officer, and Trust Operations Manager. Leveraging the expertise and networks of these key personnel can open doors for sales professionals to connect with high-value clients and offer tailored banking solutions.

Technology Integration With a tech stack including jQuery, Font Awesome, PWA, and Google Analytics among others, Cornerstone Bank demonstrates a commitment to technological advancement. Sales development representatives can highlight the bank's tech-savvy approach to attract tech-oriented businesses seeking advanced banking solutions.

Market Presence in Nebraska Having 47 banking locations across 38 communities in Nebraska positions Cornerstone Bank as a prominent financial institution in the region. Sales professionals can capitalize on this widespread presence to establish local relationships, understand community needs, and offer personalized financial services.

Competitive Positioning As a well-established family-owned bank with over $2 billion in assets, Cornerstone Bank competes with major players like Barclays and TD Bank Group. Sales development representatives can emphasize the bank's stability, personalized service, and local roots to differentiate and attract potential customers seeking a personalized banking experience.